RETAIL MARKETING

There is a growing trend for OEM’s to divert funds from above the line to below the line.  The buzz phrase is”experiential marketing
” or “brand experience”.  Whatever you choose to call it, active, participative marketing in retail works.  We know that if you
demonstrate a product, you are four times more likely to sell it.

Through our Pan-European RMO activity we have developed a technique called GRIP – getting – retail – investment – payback. 
It works both for the retailer and the brand.

From concept to deployment, budgeting to tracking return on investment we can help strengthen your grip. Unfortunately, we can’t
do anything about your golf swing.